Laura Dorris currently serves as the Executive Vice President and General Manager of Strategic Sales for HEA+PECAA, where she works with the Solutions team, state optometric associations, and other industry partners. With more than 25 years in the eyecare industry, Laura brings a background of optical sales, practice management, human resources, event planning, and customer service to her role. Prior to her 18 years in the buying group/GPO business, she got her start in the industry in 1989 working with one of the leading corneal surgeons and pioneers of refractive surgery. She later went on to manage a very successful multi-location optometry practice in San Diego.
As an active member of the OWA, Laura has served the last 5 years as a member of their Board of Directors and as Co-Chair of the Events Committee, where she has helped create some highly memorable OWA events. She previously served on both the OWA Digital Marketing and the Website Design Committees. In 2013, Vision Monday named Laura as one of the "Most Influential Women in Optical" in the "Mentor" category.
Outside of work and the OWA, Laura enjoys traveling, reading, cooking, and spending time with her husband and two daughters.
Click on the honorees' names to see more information about the Pyxis Award recipient.
2024 OWA Pyxis Honoree — Trudi Charest
2023 OWA Pyxis Honoree — Dr. Beverly Bianes
2022 OWA Pyxis Honoree — Laura Dorris
2021 OWA Pyxis Honoree — Debbie Myres
2020 OWA Pyxis Honoree — Jean Sabre
2019 OWA Pyxis Honoree — Laura Lewis
2018 OWA Pyxis Honoree — Deb Bulken
2017 OWA Pyxis Honoree — Lorie Lippiatt, OD
2016 OWA Pyxis Honoree — Ann Englert
2015 OWA Pyxis Honoree — Amy Spiezio
2013 OWA Pyxis Honoree — Tiara Claxton
15th Anniversary Celebration and Award Event
2010 OWA Pyxis Honoree — Lorinda Fraboni
2010 Awards Cocktail Reception and Presentation