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OWA Tuesday Talks — 2019


20-Minute Chats to Invigorate Your Day

Are you in need of some inspiration? Do you want to hear from some of the most interesting women in business?

OWA invites you to Tuesday Talks, presented by our Connection & Enrichment Committee. Open to all OWA members, this fresh and provocative webinar series will feature savvy female leaders to dish on trending topics that matter to you.

Grab your lunch, join in, and prepare to be inspired and motivated!

Watch your Inbox for more information on upcoming Tuesday Talks!

When? Tuesday, January 28, 2020 at 1:00 p.m. ET

Where? Your office, home, coffee shop . . . wherever you are, we'll come to you

What? Speakers from inside and outside the optical industry will deliver hot topics for today's fast-paced world: 20 minutes of talk, 10 minutes of Q&A

Why? Becoming a strong leader is a journey that requires ongoing education and development

Prior Tuesday Talks

Couldn't make the live webinars? Recordings are available to view at your leisure.

Elizabeth Vickers

Elizabeth Vickers — The Importance of Mentoring and Empowering Your Team
Sales Management / Corporate Account Sales
ClearVision Optical
Tuesday, January 15, 2019

Ms. Elizabeth Vickers is a sales leader with extensive experience in leading a winning sales team and working directly with key and corporate accounts. She is also a mentor for Ms. Moxxie, a non-profit organization that helps young women in business recognize their full potential.

Ms. Vickers started her career right after college working in a marketing research firm where she developed her passion for interacting with people and identified her love of sales. For the next several years, she held positions in sales, publishing, and management.

In 2014, following the death of her husband, Ms. Vickers made the decision to leave the publishing field in order to spend more time with her son. In 2015, Ms. Vickers landed the position of Head of Inside Sales for ClearVision Optical, a company that designs and sells frames to the eye care professional. An inside sales team was a new business approach for ClearVision and Ms. Vickers was brought on board to start up and lead this department as well as manage the key and corporate accounts for the company.

That same newly formed Inside Sales Team was awarded a silver Stevie Award in 2017, a prestigious award honoring the best in customer service and sales! ClearVision has also experienced significant revenue growth and customer engagement due to the inside and key account team efforts under Ms. Vickers.

In her leisure time, Ms. Vickers enjoys spending time with her son, competitive darts, reading, going to the beach, and expressing her artistic side through charcoal drawings.

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Alana Whitaker

Alana Whitaker — 5 Tips to Maximize Social Media for Your Business
Social Media Thought Leader
Tuesday, February 19, 2019

There are a million articles out there telling you the "secret" to social media, but after a ton of research and a lot of trial and error, Alana reveals how she has consistently grown her personal brand and her sales specifically in the optical industry by utilizing social media.

Alana Whitaker is a social media thought leader in the vision industry. As an eyewear sales rep, she created social accounts under the @CaliforniaGlassesGirl brand to network with her accounts and gain new optical shop clients. After much trial and error, she grew her following into a large, engaged national audience of eye care professionals. She educates her followers on optical trends, technologies and business best practices.

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Ashley Mills

Ashley Mills — Work It - How to Make the Most of Vision Expo
Chief Executive Officer
The Vision Council
Tuesday, March 12, 2019

"Time is currency. Only you can establish the value of your personal and professional time."

Ashley Mills leads The Vision Council, the industry's association for optical suppliers and manufacturers. In this role, she works to elevate awareness of the importance of vision to the public, and is deeply committed to cultivating strong, effective partnerships throughout the optical arena and in adjacent sectors. She brings over 20 years of progressive communications, philanthropy and trade association experience to The Vision Council after several years in both consulting and association roles with major associations including the National Restaurant Association Educational Foundation and the Council on Foundations. After serving as The Vision Council's director of marketing & shows from 2003-2006, Ashley returned to The Vision Council in January 2016 to lead The Vision Council's International Vision Expo shows. A graduate of The University of Maryland, she serves on the Optical Women's Association Communications Committee. Ashley and her husband, Jeff, live in Bethesda, Maryland, where they spend their precious little free time monitoring the social media accounts of their two tween children.

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Paula Puleo Blomquist

Paula Puleo Blomquist — Manage Things, Lead People
Chief Marketing and Merchandising Officer
Eyemart Express
Tuesday, April 16, 2019

Paula Puleo Blomquist is the Chief Marketing and Merchandising Officer at Eyemart Express, based in Dallas Texas. Paula and her teams are responsible for all elements of the frame buying and development process. They are exploring new brands to offer customers, as well as ways to improve and expand Eyemart's private label business. On the marketing side, Paula's team is responsible for all media efforts, PR, Social Media and Customer Relationship Marketing. They ensure the Eyemart brand is reaching relevant customers in support of their almost 200 optical retail stores.

Prior to Eyemart, Paula was Chief Innovation Officer/CMO at Academic Partnerships (AP). AP helps non-profit universities bring advance degree programs online. Paula was responsible for student lead generation for over 40 universities.

As EVP/CMO for Michaels Stores, Paula implemented Michaels' first multi-channel marketing plan. From Social Media, to CRM, to Mobile, the plan put Michaels on the map in terms of online and direct marketing, establishing meaningful connections with customers that attribute to the success of the company today. Paula has also held senior marketing roles at Limited Brands, American Express and Omnicom (a large, global Advertising Agency).

Paula has an MBA from Pace University and a bachelor's degree in mathematics and Computer Science from Manhattanville College.

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Sandra Mohr

Sandra Mohr — Your Leadership Enhancing Innovation Adaptation
Dean of Academic Resources and Administration
New England College of Optometry
Tuesday, May 14, 2019

Innovation is changing the optometric field quickly and leaders need to be able to adapt and thrive during these changing times. Join the upcoming Tuesday Talk to learn more about how your leadership can assist in innovation adaption and allow you and your team to thrive.

Sandra Mohr is known for being a change agent in higher education institutions through engaging multiple stakeholders and investing in modern learning environments for the 21st century. She has proven talent for aligning institutional strategy and objectives with established departmental paradigms to achieve maximum faculty and student success.

Sandra has earned a doctorate degree in Global Educational Leadership from Lamar University, a master's degree in Higher Educational Leadership and Administration from West Virginia University, and a master's degree in Counseling and bachelor's degree in Psychology from California University of PA.

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Jackie Janiec

Jackie Janiec — Activate Your Personal Brand with 2020 Eyewear Trends
Director of Marketing
Zyloware Eyewear
Tuesday, June 18, 2019

Authenticity, while an overused buzz word, actually is incredibly efficient. Consistency builds momentum and results. When you're who you really are, people (aka customers) know what to expect of you and that is a beautiful thing. So, who am I? It feels like a loaded and overwhelming question. Let's break it down, create a personal brand for you and while we are at it, have some fun and incorporate the latest eyewear trends.

Join the upcoming Tuesday Talk with Jackie to learn more about activating your personal brand with the eyewear fashion trends of the future.

Helping people see a beautiful day every day, lover of lip gloss, skirt steak, and the bottom line, this is Jackie Janiec, Director of Marketing at Zyloware. Joining the family over 13 years ago, Jackie is a creative and dynamic marketer who thrives on building long-term relationships with customers by offering a fresh perspective on sales and marketing strategies to support their long-term growth and flourish in this ever-evolving marketplace.

Jackie Janiec graduated from Hofstra Universality with a BA in Marketing and received her Certification in Executive Life Coaching from NYU yet credits her multi-faceted marketing and people skills to her leadership role as supervisor of Roy Rogers at 16 years old. Working at a fast-food joint at a young age taught Jackie the foundations of customer service, leading teams, prioritizing tasks, and profit building strategies that she still uses to this day.

Jackie has a sea of all black clothes in her closet, talks with her hands and has a NY accent. She resides in Long Island City, NY with her husband and daughter Sophie!

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Johanna Loeffler

Johanna Loeffler — The Inquisitive Woman: Getting Results through Questions
Director of Management Consulting
Cleinman Performance Partners
Tuesday, August 27, 2019

In the age of instant gratification, our desire to solve problems has us jumping to fixes before we even understand the true problems we are facing. By staying curious and using the art of questioning, we can drive to real solutions, not just temporary band-aids. We'll explore what the most successful journalists, reporters, and interviewers already know; the power of questions can have a major impact on every interaction both professionally and personally. Embrace the Inquisitive Woman inside to unlock deeper, more powerful interactions and ultimately, better results!

In her capacity at Cleinman Performance Partners, Johanna Loeffler oversees the development of client resources, supports all consulting projects, and facilitates the ManagementWorks wisdom-share group at Network meetings.

Johanna brings a wealth of practical management training to her role, including certifications in behavioral profiling through DISC, lean management as a Six-Sigma Lean Agent, managing workplace conflict, and emotional quotient interviewing. Her experience and acumen in these areas have positioned her as not only a valuable member of the team, but as a knowledge expert in process, systems, and team dynamics.

Prior to joining Cleinman Performance Partners, Johanna was a licensed life and health insurance agent for a small, independent insurance agency in Charlotte, North Carolina. With her return to upstate New York in 2006, she joined Team Cleinman and began to hone her skills in project management, content development, and event planning.

Johanna's aptitudes are not limited to optometric consulting; she's competed in the longest flat water, one-day canoe race in the world, is an avid 4-point pitch player, and participates in an annual polar bear swim on Superbowl Sunday.

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James Shyer

James Shyer — Why OWA? A Male's Perspective
Co-CEO / Chief Operating Officer
Tuesday, September 10, 2019

James Shyer is currently co-CEO and Chief Operating Officer of Zyloware Eyewear, the oldest family-owned and operated eyeglass frame company in the United States. Jamie, as he prefers to be called, has been working at Zyloware since 1993.

Part of the third generation of family management and ownership, Jamie oversees the entire sales and internal operations of Zyloware, in addition to focusing on the corporate strategic direction and financial performance of the business. In his past roles as Sales Manager and then Vice President of Sales, he established aggressive and innovative sales and marketing strategies that have resulted in continuous growth, which remains today. Along with his cousin, Chris Shyer, Jamie has led and continues to lead Zyloware through unprecedented expansion and success.

Throughout Jamie's tenure at Zyloware, he's remained closely involved with The Vision Council, having served in various capacities, including Chairman of the Board of Directors, Chairman of the Eyewear and Accessories Division, and Chairman of the Show Committee, which oversees the Vision Expo shows in partnership with Reed Exhibitions. In addition, he is presently a board member of Prevent Blindness and actively supports many optical industry associations.

Jamie currently resides between Stamford, CT and Charlotte, NC. He is married to his high school sweetheart, Sara, and together they are raising their 5 children. He spends his personal time being a dad, staying active, and supporting animal rescue organizations.

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Shaleen Ratansi

Shaleen Ratansi — Extending Our Reach Through Social Media for World Sight Day
Marketing Director
Tuesday, October 8, 2019

As World Sight Day approaches, we will discuss engaging the public by using social media, a tool OWA members use on a daily basis to help spread awareness of the importance of eye health and preventable blindness.

Shaleen brings with her to WestGroupe over 15 years of design, branding and marketing experience. Previously from the fashion industry, Shaleen joined the optical industry over 6 years ago, working for a leading optical company, overseeing the creation of campaigns, branding, media strategies, events and tradeshows for the international market. Her background provides a global perspective of successfully evaluating and implementing brands, marketing strategies and developing bespoke content for a vast range of markets.

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Erika Jurrens

Erika Jurrens — Life is Life
Executive Senior Vice President, Strategy & Commercialization
ABB Optical Group
Tuesday, November 19, 2019

It's often said that the only constant is change. In just one short year, Erika Jurrens went from being a newbie in the optical industry, to successfully re-launching America's leading optical products distributor, changing the way the industry is viewing the company forever. In her Tuesday Talk, Erika will discuss how to navigate through periods of rapid change and how to stay motivated, while providing leadership to and learning from others. All this while being direct and honest about the struggles of navigating toddler drama while on conference calls, missing the critical preschool festival and deftly scheduling play dates during board meetings, and finding what she says is her uncanny ability to "Ride the Chaos". Life, Erika says, isn't as easily split up into "work life" and "personal life" as they are both often described. Instead, she says, "Life is Life."

As a devoted fighter for patients, healthcare providers, and the companies who serve them, Erika Jurrens has shown a passion for innovation infused in customer centricity. In leading major B2B and B2C brands across marketing, sales, strategic intelligence, and innovation, and in areas spanning hard products to soft, services and solutions, she has collaborated with groups like Massachusetts Institute of Technology, Harvard Business School, FDA, CDC and other key external organizations to develop critical improvements for the future of healthcare. Over the course of her 15-year career in healthcare, she has been a guest speaker for Wharton Executive Programs, Centers for Disease Control Forums, Health Connect Partners, American College of Healthcare Executives, and many others.

Jurrens has been recognized with many awards including the Healthcare Businesswomen Association's Rising Star of the Year Award and was named one of Philadelphia Business Journal's Mentors of the Year. Today, she leads strategy and go-to-market execution for one of the largest eye care companies in the United States, ABB Optical Group, headquartered in southern Florida.

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