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March 2010 NewsletterWe're excited to present this edition of the newsletter on our new and improved OWA website. When you click the links in the newsletter to Read more and sign on, we hope you'll enjoy the fresh new look. It's been a labor of love for our Executive Director, Dave Beebe to manage this effort to deliver a vibrant and energized site. He's worked step by step with the OWA Board and webmaster to convert and merge technical capabilities to bring you an "easy on the eyes" read. We like to hear from you. Check it out and tell us what you think @ .OWA Introduces the Pyxis AwardThe OWA is proud to introduce the Pyxis Award (pronounced pik-sis). The recipient of the Pyxis Award is exceptional in her commitment to support and develop the OWA. She helps set direction of the organization by her actions and inspires by her leadership. Lorinda Fraboni of Walman Optical Company is Recipient of OWA's First PYXIS AwardLorinda Fraboni, one of the original thirteen founding women of the OWA (1997) and a past-president of the association, is a most deserving recipient of the OWA's first Pyxis Award. Diane von Furstenberg Opens Studio to Host OWA's Awards Event in NYCIt is quite fitting that fashion icon Diane von Furstenberg will open the OWA Awards event in Manhattan on March 19 with a welcome to the organization and guests. A leading woman in the design world, von Furstenberg has had an extraordinary impact on women's fashion and long dedicated her efforts to empower women in leadership. Catch a Ride to the OWA Awards Event on the OWA ShuttleOWA has chartered two buses to take OWA members and guests to the Diane von Furstenberg Studio for the OWA Awards Event. Shuttles will depart the Javits Center at 5:30 p.m. and 6:00 p.m. and drop guests off at the DVF Studio in the Meatpacking District of Manhattan. Social Media 101 — An Overview For EyeCare ProfessionalsI was dragged kicking and screaming into Social Media. After getting involved, I realized how much time and energy it saves. So what are Social Media and Social Media Marketing? Should the eyecare professional get involved? Like it or not, this is how people communicate today. Getting started is not hard. Once you get the hang of it, it gets easier and easier, less time consuming and best of all, fun! President's LetterIn today's world, change happens at such a rapid pace, it's sometimes hard to keep up. We have lots of exciting changes at the OWA and I wanted to take this opportunity to highlight them for you. OWA Membership Committee — "You Are Here"As we pass our decadal anniversary as an organization, the time has come for us to review our evolution, assess our current position, and move forward for the next ten years. As our founders begin to hit their career pinnacles and we now have a handful of women as CEOs and Senior Management in our industry, it's time to assess the next generation of the organization and its members. Welcome New OWA MembersThe OWA membership is growing . . . and we are happy to welcome 48 new members since our recent POWW sponsored event at the ABO-NCLE conference in Cincinnati! The organization is flourishing because of members who are actively involved. We invite you — we encourage you — to be involved in your OWA!
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The OWA would like to thank our sponsors for their generous support and belief in our mission to advance and promote the leadership role of women in the Optical industry. Platinum Sponsors
Silver Sponsors
Friends of OWA
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